Are you sharing your Netflix password? Because they know you are.
Let’s be real, a lot of you share your Netflix password with friends and family. Guess what, the Netflix Gods know you are doing it. And very soon you’ll be charged for it. So buckle up buttercup.
Netflix (NFLX) has been working on ways to make sharing their content outside a household easier and more secure while also charging more hard-earned cash, the company stated in a blog post Wednesday.
The company will be rolling out two features, “Extra Member” and “Profile Transfer” as a test in Chile, Costa Rica, and Peru within the next two weeks.
Netflix offers (or will offer) it’s standard and premium subscribers the option to add up to two non-family members to their Netflix accounts with “Extra Member”.
These “extras” will be able to access Netflix the same as any other Netflix member, including their own profile and log in, at a discounted price: 2,380 CLP in Chile, 2.99 USD in Costa Rica, and 7.9 PEN in Peru. A Netflix spokesperson confirmed that these extra memberships will not be counted in Netflix’s paid subscription figures. That would be considered padding the stats, fake news type crap.
Furthermore, the “Profile Transfer” feature allows subscribers to transfer their profile information to a new account – in this case, their watch history – upon paying for a new subscription.
Netflix said in its blog post that features like separate profiles and multiple streams for its standard and premium plans were intended for people who live together, but they have “created some confusion about when and how Netflix can be shared.
Netflix stated in their blog that the features people are used to, like separate profiles, gave the impression that anyone with a password basically can share the account. Nope, wrong. The profile feature is intended for those who live under the same roof. Nice try though people.
“As a result, accounts are being shared between households — impacting our ability to invest in great new TV and films for our members.”
Netflix said it is only testing the features in the three markets mentioned above for now so it can see if they are successful before possibly rolling them out globally. Let’s face it, password sharer, your days are numbered.
When you really look back though, Netflix really hasn’t done much to prevent password sharing. But now, they see this as lost revenue and they can’t have that now, can they. Netflix has investors and investors want their money, so now what is Netflix to do? Well, raise prices and add more features that will cost the subscribers more.
